ElevenLabs vs Murf: a deep voice library vs a voiceover studio for slides and video
By Jean Luc Poitier, SEO and growth marketing strategist · 11Reviews · Updated September 27, 2026
ElevenLabs costs less to start, with a free plan and a $6 commercial tier against Murf's $29 Creator plan. It also gives you far more to work with: 10,000+ voices, speech in 70+ languages, and instant voice cloning from the $6 plan. Murf's most frequent criticism on G2 is about the voice: about 14 of its 50 most recent G2 reviewers say some voices sound flat or robotic.
Murf is the better pick for teams that narrate slides, courses, and training videos and want the voice timed to the visuals in one editor, with Canva and PowerPoint integrations and flat monthly hours instead of credits. Its review scores are higher: it leads on G2, and it ties ElevenLabs among invited Trustpilot reviewers. If your priority is voice realism, languages, or price, start with ElevenLabs.
ElevenLabs vs Murf at a glance
| Compared on | ElevenLabs | Murf |
|---|---|---|
| Free plan | 10,000 credits a month (about 10 minutes), non-commercial | 10 minutes of voice generation, no downloads, no commercial rights, no card |
| Cheapest commercial plan | Starter, $6/mo: 30,000 credits (about 30 minutes) | Creator, $29/mo, or $19/mo billed yearly ($228): 2 hours a month (24 hours a year on annual) |
| At $99 a month | Pro: 600,000 credits (about 600 minutes) | Business: 8 hours a month, or $66/mo billed yearly ($792) for 96 hours a year |
| Top tiers | Scale $299/mo, Business $990/mo, Enterprise custom | Enterprise, custom pricing |
| How usage is metered | Credits per generation, about 1 per character | Hours of voice generation; unlimited downloads on paid plans |
| Voices | 10,000+ in the voice library | 200+ (Studio); 150+ on the API |
| Languages | 70+ on Eleven v3 (29 on Multilingual v2, 32 on Flash v2.5) | 35+ languages and 10+ accents |
| Voice cloning | Instant cloning from Starter, professional cloning from Creator | Offered; Professional Voice Cloning is listed under Enterprise on its API pricing |
| Trustpilot overall | 3.0 (1,163 reviews) | 4.6 (186 reviews) |
| Trustpilot invited (recent sample) | 4.95 (21 reviews, Aug to Sep 2026) | 4.91 (47 reviews, Sep 2025 to Sep 2026) |
| Trustpilot unprompted (recent sample) | 1.52 (29 reviews, Aug to Sep 2026) | 1.67 (3 reviews): too few to compare |
| G2 overall | 4.5 (1,140 reviews) | 4.7 (about 1,390 reviews) |
| G2 recent sample | 4.4 (96 reviews) | 4.57 (50 reviews) |
Figures checked against each company's published pages and review-platform listings as of 2026-09-27. “Not published” means the company does not publish that figure.
Prices are monthly billing unless marked yearly. ElevenLabs minute estimates follow its rate of about one credit per character and vary by model. Review samples were pulled on September 27, 2026; Trustpilot labels each review invited or unprompted. Murf collects most of its Trustpilot reviews by invitation, so its 50 most recent reviews reach back a full year, while ElevenLabs' cover about five weeks.
ElevenLabs vs Murf pricing: credits vs hours
For a single creator the entry price decides it. ElevenLabs Starter is $6 a month with a commercial license and 30,000 credits. Murf has nothing between its free plan and Creator at $29 a month, or $19 a month if you pay $228 for the year. Murf's free plan also blocks downloads, so you can hear the voices but can't use the audio until you pay.
Higher up, the two line up more closely. ElevenLabs Creator ($22, or $11 for the first month) buys about 120 minutes, the same 2 hours Murf Creator includes for $29. At $99, ElevenLabs Pro buys about 600 minutes and Murf Business 8 hours (480 minutes). Billed yearly, the gap shrinks further: ElevenLabs Creator works out to $18.33 a month and Murf Creator to $19.
ElevenLabs carries unused credits for up to two months while a paid plan stays active and forfeits them if you cancel or downgrade. Running out of credits faster than expected is still the most common complaint in the ElevenLabs reviews we track. See our ElevenLabs pricing breakdown for every tier.
Voice quality and languages: where ElevenLabs pulls ahead of Murf
ElevenLabs lists 10,000+ voices and 70+ languages on Eleven v3, and audio tags such as [whispers] or [laughs] let you direct delivery in the script. Murf's own pages give different counts depending on the product: 200+ voices in 35+ languages for the Studio, 150+ voices on the API, and over 300 voices across 33 languages in its help center. Murf offers pitch, speed, emphasis, and pronunciation controls in the Studio.
G2 asks every reviewer what they dislike, and Murf's answers cluster around the voice. About 14 of its 50 most recent G2 reviewers say some voices sound flat, robotic, or short on emotion, and 11 mention mispronounced words, often technical terms:
“Sometimes the voice output feels slightly flat or lacks emotional depth, especially for longer scripts.”Verified User in Information Technology and Services, G2, Oct 2025
ElevenLabs reviewers rate voice realism as its main strength, though some report voice tone varying between sessions. ElevenLabs also offers pronunciation dictionaries for names and terminology.
ElevenLabs and Murf reviews, compared like for like
Murf's Trustpilot score (4.6 across 186 reviews) is well above ElevenLabs' (3.0 across 1,163). Most of that gap comes from how each company collects reviews. Of Murf's 50 most recent Trustpilot reviews, 47 were invited, against 21 of 50 for ElevenLabs. Invited reviewers rate the two almost identically: 4.91 for Murf and 4.95 for ElevenLabs, a tie. Murf had only 3 unprompted reviews in its sample (average 1.67), too few to set against ElevenLabs' 29 (average 1.52).
On G2, Murf leads. It holds 4.7 overall against ElevenLabs' 4.5, and its 50 most recent reviews average 4.57 against 4.4 for ElevenLabs' 96. The lead holds when we set aside reviews G2 marks as incentivized.
Two of Murf's three unprompted Trustpilot reviews are about billing: subscriptions that renewed after the reviewer wanted out. ElevenLabs' unprompted reviewers raise the same issues, so check the renewal and refund terms before you subscribe to either.
Where Murf wins
- Higher review scores: 4.7 on G2 against 4.5, and a tie with ElevenLabs among invited Trustpilot reviewers
- A Studio built around timing voice to slides and video, with integrations for Canva, Google Slides, PowerPoint, and Adobe Captivate
- Flat hours of voice generation and unlimited downloads on paid plans, which some buyers find easier to budget than credits
- Security paperwork on its public site: ISO 42001, ISO 27001, SOC 2 Type II, CCPA, and GDPR
- A low-cost API option: Murf Falcon is listed at $0.01 per 1,000 characters, with $10 of free API usage every month
Testing ElevenLabs against Murf for free
Both free plans give you about 10 minutes of audio, enough to run the same script through each. Include the names and technical terms your content uses, since pronunciation is where Murf reviewers most often report fixing things by hand. ElevenLabs lets you keep testing past that with the $6 Starter plan. Our ElevenLabs review hub collects the critical reviews along with the positive ones.
Try ElevenLabs freeElevenLabs vs Murf FAQ
Is ElevenLabs or Murf cheaper?+
ElevenLabs has the cheaper way in: Starter costs $6 a month with a commercial license and about 30 minutes of audio. Murf's cheapest paid plan, Creator, costs $29 a month or $19 a month billed yearly ($228). At similar volume the gap narrows. ElevenLabs Creator is $22 a month ($11 for the first month) for 121,000 credits, about 120 minutes, and Murf Creator includes 2 hours of voice generation a month. At $99, ElevenLabs Pro includes 600,000 credits (about 600 minutes) and Murf Business includes 8 hours a month.
Which has more voices and languages?+
ElevenLabs. Its library lists 10,000+ voices, and it generates speech in 70+ languages on Eleven v3 (29 on Multilingual v2, 32 on Flash v2.5). Murf's text to speech page lists 200+ voices in 35+ languages and 10+ accents; its API pricing lists 150+ voices in 35+ languages, and its help center cites over 300 voices across 33 languages and accents.
How do ElevenLabs and Murf reviews compare?+
Murf scores higher on the headline numbers: 4.6 on Trustpilot across 186 reviews, against 3.0 across 1,163 for ElevenLabs, and 4.7 on G2 against 4.5. The Trustpilot gap mostly reflects invitations. Of Murf's 50 most recent Trustpilot reviews, 47 were invited, and they average 4.91; ElevenLabs' 21 invited reviews average 4.95, so the two roughly tie. Murf had only 3 unprompted reviews in that sample, too few to compare with ElevenLabs' 29 (average 1.52). On G2, Murf's 50 most recent reviews average 4.57 and ElevenLabs' 96 average 4.4, so Murf leads there.
Does Murf have a free plan?+
Yes. Murf's free plan needs no credit card and includes 10 minutes of voice generation, with no downloads and no commercial rights. ElevenLabs' free plan gives 10,000 credits a month, roughly 10 minutes of audio, for non-commercial use with attribution.
When is Murf the better choice?+
When you build narrated slides, training modules, or explainer videos and want the voice inside that workflow. Murf's Studio syncs voice blocks to video, it integrates with Canva, Google Slides, PowerPoint, and Adobe Captivate, and its paid plans meter flat hours of voice generation with unlimited downloads. Teams that need ISO 27001, ISO 42001, or SOC 2 Type II documentation will find it on Murf's security page.